The Auckland University Rock and Alpine Club (AURAC) offers rock and alpine experiences for both those new to the sport and those already skilled. Each year the club produces an annual publication called ‘Layback’ which highlights various trips organised by members of the club over the past year.
As an active AURAC committee member, I was in charge of creating all publications in 2014. We wanted the Layback to be quite simple with the focus on imagery to really celebrate the beautiful climbing landscape.
Client – Auckland University Rock and Alpine Club
Studio – Chelseaz Design